Funnels

This section is currently in beta and will be improved.

This section provides an overview of key metrics for the selected funnel. It helps you quickly assess its overall effectiveness and user behavior dynamics.

Key metrics

1. Visits — the number of users who entered the funnel.

2. Interactions — the number of actions taken (clicks, transitions, responses, etc.).

3. Completed — the number of users who completed the funnel.

4. Leads — users who left contact information or performed the target action.

Dynamic Graph

Below the summary figures is a graph showing the change in metrics over time.

• The X axis shows dates.

• The Y axis shows the number of events.

• Hovering the cursor over a point on the graph shows the exact value of the metric for the selected day.

This section is useful for analyzing the activity and interest of the audience in the funnel: it allows you to identify peaks and troughs in traffic, compare the effectiveness of different periods and see the relationship between traffic, engagement and the number of leads.